Following the release of her latest compilation ‘House Of Cuppy II’, Florence Ifeoluwa Otedola, aka DJ Cuppy, is set to kick off an eight-city continent wide tour across Africa. Titled ‘Cuppy Takes Africa’, the ambitious tour will kick off in Nigeria in August before travelling through eight countries with a final stop in South Africa.
Florence Ifeoluwa Otedola - a.k.a DJ Cuppy
Florence Ifeoluwa Otedola - a.k.a DJ Cuppy
“Exploring Africa and its rich and diverse culture has always been a dream of mine,” Cuppy said at a press conference in Lagos. “I am so excited about discovering the music and the people, and soaking up the whole experience,” she added.
The celebrated DJ who is the daughter of African billionaire - Femi Otedola, has a slew of high profile performances under her belt, including the 2014 Financial Times Summit and MTV Africa Music Awards, and is passionate about the education of Africa’s future leaders. In partnership with the Dangote Foundation, she will be giving charitable support to girls’ schools and NGOs in every country she visits on the tour.
Cuppy said: “One of the aims of the tour is to promote female empowerment in Africa. The message I want to get across to young girls is that whatever their calling in life, they can aspire to it.”
Cuppy Takes Africa is proudly sponsored by GTBank and will include performances, major artiste collaborations, press ops, and charitable engagements. After the opening night in Lagos, Cuppy will continue through Senegal, Ghana, Kenya, Tanzania, Rwanda, Uganda, and South Africa.
“I hope the next few weeks are as exciting and enriching for those we meet as they will undoubtedly be for us,” she said.
Florence Ifeoluwa Otedola - a.k.a DJ Cuppy
Florence Ifeoluwa Otedola - a.k.a DJ Cuppy
Born in Lagos in 1992, Cuppy began playing the piano after which she ventured into producing and thereafter DJing. At 17, whilst attaining her A-Levels, she had already become a household name playing at London’s top nightclubs and fashion week events.
Cuppy has been privileged to DJ for an elite international set of crowd; she entertained global diplomats and international representatives with her turntable skills at the Financial Times Luxury Summit 2014, which was held in Mexico City. She was also the DJ at the Tatler Magazine and Christie’s Inc Arts Ball, which was held in London followed by a number of corporate events in Dubai. The announcement for Cuppy being the resident DJ at the 2014 MTV Africa Music Awards in Durban, was a proud moment for Cuppy fans around the world.
Last year in July 2014, following her graduation from King’s College London, Cuppy released her highly successful mixtape, House Of Cuppy. The compilation features remixes of chart-topping Nigerian records. House Of Cuppy was launched successfully in London, Lagos and New York. This year saw a bigger and better version - House of Cuppy II, which featured other African artists from around the continent.
Appointed by Nigeria's Honorable Minister for Culture and Tourism, on the 17th of April 2014, Cuppy became an official Nigerian Tourism Ambassador. She is currently a brand advocate fuelling the ‘Fascinating Nigeria’ campaign, which is a dynamic imprint, aimed at promoting the development of Tourism.
Cuppy currently resides in New York, attaining a Masters of Arts in Music Business at NYU. Furthermore, Cuppy interns at the Roc Nation headquarters where she is getting firsthand experience of the worldwide music industry, putting Africa on the global music map. Cuppy calls her new sound Neo-Afrobeats, a genre of music, which blends Electric House with Afro-beats.